Real Estate Door Hangers | REALTOR® Marketing Canada | Just Listed
Real Estate Door Hangers
Build your geo-farming presence and generate quality leads with targeted real estate door hanger campaigns. Proven strategies for REALTORS® across Canada including Just Listed announcements, market reports, and neighborhood farming.
REALTOR® Campaign Types
Just Listed Campaigns
Announce new listings to surrounding neighbors, generating buyer leads and establishing your market presence.
Just Listed Template Elements:
- Property Highlight: "JUST LISTED at [Address]"
- Key Features: Beds, baths, square footage, standout features
- Professional Photo: High-quality exterior or interior shot
- Market Context: "First new listing on this street in 2 years!"
- Neighbor Benefit: "Great news for property values!"
- Contact CTA: "Thinking of selling? Free market analysis!"
Market Report Campaigns
Position yourself as the local market expert with quarterly neighborhood market reports and trends.
Market Report Content Strategy:
- Neighborhood Stats: Average sale price, days on market
- Year-over-Year: Price appreciation and market trends
- Inventory Levels: Supply and demand insights
- Future Outlook: What's coming next quarter
- Personal Touch: "Your neighbor at [Address] just sold for..."
- Service Offer: "Free home valuation - what's yours worth?"
Sold Announcements
Celebrate successful sales with neighbors, building credibility and generating seller leads from the achievement.
Sold Campaign Elements:
- Success Announcement: "SOLD! Another successful closing"
- Achievement Highlight: "Sold in 12 days!" or "Multiple offers!"
- Market Impact: "Great news for neighborhood values"
- Social Proof: Client testimonial or photo
- Opportunity: "Thinking of making a move?"
- Expertise: "Let my proven process work for you"
Seasonal Market Updates
Provide seasonal market insights and timing advice for both buyers and sellers in your target areas.
Seasonal Content Ideas:
- Spring: "Best time to list? Market awakening insights"
- Summer: "Peak season strategies for buyers and sellers"
- Fall: "Year-end opportunities and 2024 outlook"
- Winter: "Serious buyers still active - less competition"
- Interest Rate Impact: "How rates affect our local market"
- Timing Advice: "Should you wait or act now?"
Geo-Farming Strategy
Territory Selection & Mapping
- Target Area Size: 300-500 homes for consistent presence
- Market Activity: 5-10 sales per year minimum
- Home Values: Match your expertise and client base
- Turnover Rates: Look for 8-15% annual turnover
- Competition Analysis: Identify underserved neighborhoods
- Drive Time: Within 20 minutes of your office
- Personal Connection: Areas you know and understand
Campaign Frequency & Timing
- Monthly Touches: Consistent presence builds recognition
- Event-Driven: Just listed, sold, market milestones
- Seasonal Campaigns: Market updates, holiday greetings
- Value-Added Content: Home maintenance tips, market education
- Personal Milestones: Anniversary in business, awards
- Community Events: Sponsorships, local involvement
- Track Response: Monitor which campaigns generate calls
REALTOR® Templates Available
Just Listed Template Pack
Professional layouts for announcing new listings to surrounding neighbors. Includes multiple property types and price ranges.
Download TemplatesMarket Report Templates
Data-driven templates for sharing neighborhood market statistics, trends, and insights with homeowners.
Download TemplatesSold Success Templates
Celebrate your successful closings with neighbors while generating new seller leads from your proven track record.
Download TemplatesLead Generation & Follow-up
Response Tracking Systems
- Unique Phone Numbers: Track calls by campaign and area
- QR Code Analytics: Monitor digital engagement rates
- Landing Pages: Campaign-specific home valuation pages
- CRM Integration: Automatic lead capture and nurturing
- Response Time Tracking: Measure immediate vs. delayed responses
- Geographic Mapping: Identify high-response neighborhoods
Lead Nurturing Process
- Immediate Response: Call within 15 minutes of inquiry
- Market Analysis: Provide detailed CMA within 24 hours
- Education Series: Multi-touch email sequence
- Regular Check-ins: Quarterly market updates
- Event Invitations: Market seminars, client events
- Referral Development: Past clients as neighborhood ambassadors